The characters in the DAAP logo mark create a reflective and connective form that expresses the theme and importance of cultural reflection and connection in DAAPworks. The logo mark is supported by the tagline: Reflection + Connection 2022.
The mark is designed to be reproduced in a single color or photography and video content can be integrated to express subject matter, infuse greater meaning and bring the logo to life. Example formats reflecting inspiration and final executions for each of the DAAP disciplines.
The branding is applied to products to increase awareness and promote DAAP.