Iconic product photography featuring professional quality treatment products.
![bethany newell: sophisticated website for namesake brand of custom blended nail lacquers](https://altny.com/wp-content/uploads/2020/04/ALTW_BN_Hero_2021.jpg)
![The Bethany Newell website brand communication and visuals focus on elevating the perception, building brand recognition, and driving sales on the site.](https://altny.com/wp-content/uploads/2020/04/ALTW_BNWebsite_042720.jpg)
The website’s brand communication and visuals focus on building brand recognition, high-end positioning and driving sales on the site.
![Bethany Newell About Page design is synonymous with her signature style—clean and flawless.](https://altny.com/wp-content/uploads/2020/04/ALTW_BN_About_R.jpg)
The About Page design is synonymous with her signature style—clean and flawless.
![Bethany Newell Nail Lacquer Product Page creates a simple shopping interface and highlights these meticulously hand blended colors.](https://altny.com/wp-content/uploads/2020/04/ALTW_BN_Product_R.jpg)
The Nail Lacquer Product Page creates a simple shopping interface and highlights the meticulously hand blended colors.