Samantha Brown signature pattern for use on bags and accessories
Samantha Brown signature patterns
Samantha Brown Travel Kit packaging
Samantha Brown
Brand Identity and Positioning
Creator, host and two time EMMY award winner for PBS’s Samantha Brown’s Place to Love and TV personality, Samantha Brown has been traveling professionally for over 13 years.
We developed brand identity and positioning that would translate her fun loving attitude, unique approach to travel and sense of humor to products and packaging. The branding project included brand logo, brand statement, brand voice, packaging design and guidelines, graphic elements and signature patterns for use on licensed products.