We utilize all available tools shown in the capabilities circle to develop and implement creative strategies and visual solutions for business, brand and product success.

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we utilize all available tools shown in the capabilities circle to develop and implement creative strategies and visual solutions for business, brand and product success.

We Build Brands.

Alternatives works with clients to maximize brand image across all consumer touch points.

We believe that all brands, small or large, classic or new, need a cohesive look, relevant positioning and a focused strategy to build awareness and fuel growth.
  • Brand Extensions and Guidelines
  • Brand Identity and Positioning
  • Marketing Programs and Campaigns
  • User Experience and Website Development

We Reach Your Audience.

Alternatives works with clients to develop a media strategy that maintains brand integrity while increasing ROI.

Through traditional, digital or social media, we can create the right media mix to reach your audience and goals.
  • Advertising
  • Events and Public Relations
  • Social Media

We Capture Consumers Attention.

Alternatives works with clients to increase brand visibility at retail.

We take a branded approach in the development of packaging, messaging and point-of-sale materials that standout and drive sales.
  • Sales Support Materials and Incentives
  • Trade Show, Showroom and Retail Design
  • Point of Sale Materials
  • Product Design
  • Packaging

Brand Extensions and Style Guides

  • Brand Development and Rebranding
  • Brand Licensing Programs
  • Branding Systems and Style Guides
  • Brand Positioning, Copy and Verbal Vocabulary Development
  • Product Ideation
  • Product and Packaging Renderings, Graphics, Patterns & Slogans
  • Retail Concept Design and Renderings

Brand Identity and Positioning

  • Positioning Strategy
  • Naming
  • Logo, Identity and Visual Vocabulary Design and Development
  • Letterhead Systems
  • Interiors & Office Spaces

Marketing Programs and Campaigns

  • Marketing Strategy & Execution
  • Market Research
  • Marketing Materials
  • E-blasts & Newsletters
  • Presentation Development
  • Coordination, Art Direction & Design of Photoshoots

User Experience and Web Development

  • Front & Backend Web Design
  • Website Copywriting and Content Development
  • Content Management Systems
  • Multi-Media Presentation Development
  • Storyboarding, video and multi-media content development and editing
  • 3D Animation

Advertising

  • Trade And Consumer Advertising Strategy, Creative And Execution
  • Campaign Development
  • Media Planning And Coordination

Events and Public Relations

  • Press Release Development & Copywriting
  • Press Kit Development (Print And Digital)
  • Product Sample Kits
  • Media and Blogger Outreach
  • Coordination of Events & Fundraisers
  • Product Sampling Coordination & Materials

Social Media

  • Strategy Development
  • Campaign Content Development And Implementation
  • Monitoring And Analysis

Support Materials and Incentives

  • Sales Presentations
  • Sell Sheets, Catalogs & Brochures
  • Promotional Items

Trade Show, Showroom and Retail Design

  • Concept, Planning and Design Development
  • Counter Displays, Fixtures, Furniture and Display Unit Design
  • Display Headers, Graphics and Signage
  • Counter Display
  • Coordination of Fabrication and Installation

Point of Sale Materials

  • Design, Display Concept Renderings and Graphics
  • Design and Copy Development for Print and Digital Assets
  • Coordination of Production and Fabrication

Product Design

  • Product Ideation and Concept Development
  • Product Renderings
  • Fabrication Drawings and Specifications

Packaging

  • Packaging/Label Design And Layout
  • Packaging Forms And Structures
  • Pre-Press Production
  • Drawings and Specifications for Manufacturing
building a brand?
launching a new product?
growing you audience?

Contact us to learn more about our services and how we can help you with your project needs.